Ivano Valmori is the founder and CEO of Image Line, editor-in-chief of AgroNotizie, and an Ordinary Academic of the Accademia dei Georgofili, where he is a member of the Advisory Committee dedicated to Communication. Since 1983, he has been engaged in journalistic and outreach activities in the agricultural sector and has published over 1,000 technical articles. A pioneer of Italian agri-informatics, in 1988 he founded Image Line and developed databases and digital services for the management and dissemination of technical information in agriculture. In 2000, he created the first web portals on agricultural technical inputs (Fitogest®, Fertilgest®, Plantgest®), and in 2002 he conceived QdC® – Quaderno di Campagna®. He has promoted numerous digital agriculture outreach projects, including AgroInnovation Tour and AgroInnovation EDU, dedicated to agricultural schools and universities. Since 2018, he has been participating in the activities of the Smart Agrifood Observatory at the Politecnico di Milano and is co-author of the volume 'Agricoltura Digitale'. In recent years, he has conceived and moderated numerous meetings dedicated to data, interoperability, and the digital transformation of agriculture.
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